Curriculum
- 12 Sections
- 21 Lessons
- 37 Hours
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- Part 1- ADVERTISING MANAGEMENT0 Items
- Introduction2 Items
- Types in Advertisement2 Items
- DAGMAR Approach3 Items
- Protocols in Advertisement2 Items
- Advertising Program3 Items
- Part 2- CLIENT MANAGEMENT0 Items
- Concept & Importance2 Items
- Client Management1 Item
- Decision Making Process2 Items
- Client Service Manager2 Items
- Client Behaviour2 Items
Objectives of Advertisement
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