Media & Client Management

Media and Client handling is an suitable course for the candidates wanting to scale heights into Media , PR, Marketing, Sales & Service sector. It serves as the important elements required to serve the needs of present and prospective clients. …

Categories

Client Courses

Curriculum

12 Sections
19 Lessons
37 Hours

Expand all sectionsCollapse all sections

Part 1- Media Management
0
Concept & Explanation
2
- 2.1
  MEANING & DEFINITIONS
- 2.2
  Media Relations
Forms in Media
2
- 3.1
  Mass Media & Journalism
- 3.2
  Audio, Video & Internet
Media Planning
2
- 4.1
  Concept – Media Planning
- 4.2
  Steps in Media Planning
Media Buying
2
- 5.1
  Definitions & Explanation
- 5.2
  Media Buyer
Media Team
2
- 6.1
  Coordinator & Writer
- 6.2
  Spokesperson
Part 2 - Client Management
0
Concept & Importance
2
- 8.1
  Meaning
- 8.2
  Importance of Client
Client Management
1
- 9.1
  Methods for best relationships
Decision Making Process
2
- 10.1
  Need & Evaluation
- 10.2
  Purchase & Post Purchase
Client Service Manager
2
- 11.1
  ROLES and RESPONSIBILITIES
- 11.2
  Client Manager’s Duties
Client Behavior
2
- 12.1
  Types of clients
- 12.2
  Drivers of Client Behaviour

Features

Provides understanding of latest trends in the sector.
Enables you for multiple roles in Media / Marketing/ CRM.
Equips you to deal with complex & diverse job profile .
Prepares you to perform as per changing scenario

Target audiences

All Students : Undergraduate/Graduate .
Aspirants willing to enter Media / Marketing / service sectors
All working professionals into Corporate sector
Wanting to work as faculty in the field.
Any candidate willing to learn Media & Client Servicing.

Media-Client

₹2,800.00

Course Features

Lectures 19
Quiz 0
Duration 37 hours
Skill level All levels
Language English
Students 0
Certificate Yes
Assessments Yes