Marketing & Brand Management
Marketing is the most essential process to gain advantage and Proper Brand management is required to complement this Marketing process. So the dual study of both subjects helps in understanding whole concept. It helps in applying the methods to with …
Curriculum
- 11 Sections
- 21 Lessons
- 32 Hours
Expand all sectionsCollapse all sections
- Part 1- MARKETING MANAGEMENT0
- Marketing Concepts3
- Approaches - Marketing3
- Marketing Environment3
- Segmentation2
- Part 2- BRAND MANAGEMENT0
- Theories & Applicability2
- Principles2
- Types - Branding Strategies2
- Brand Positioning2
- Brand Equity2
Features
- Provides comprehensive view of Marketing’
- Gives collective usage of Branding with Marketing
- Equips You to position a product/ service in the market.
- Helps You in getting various latest techniques.
Target audiences
- All Undergraduate/Graduate students. .
- Beneficial for all working professionals.
- Any candidate willing to learn both Marketing & Brand management
- Wanting to work as faculty in the field.
- Aspirants willing to enter Product launch / Sales / expansion