Marketing & Advertising Management
Marketing is the overall all activity in any organisation and Advertising becomes a component of it Both play inevitable and integral role in the growth and market expansion. Study of Marketing along with Advertisement helps in getting conceptual knowledge & …
Curriculum
- 11 Sections
- 23 Lessons
- 37 Hours
- Part 1 - MARKETING MANAGEMENT0
- Marketing Concepts3
- Approaches - Marketing3
- Marketing Environment3
- Segmentation2
- Part 2- ADVERTISING MANAGEMENT0
- Introduction2
- Types in Advertising2
- DAGMAR Approach3
- Protocols in Advertisement2
- Advertising Program3
Features
- Equips You to manage day to day tasks.
- Helps in multiple roles related to Marketing.
- Makes You proficient to deal with Marketing & Advertising.
- Provides overall understanding of company’s expansion.
Target audiences
- All Undergraduate/Graduate students. .
- All working professionals with small & large companies
- Any candidate willing to learn both Marketing & Advertisement.
- Wanting to work as faculty in the field.
- Aspirants willing to enter Ad agencies / Marketing domain
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Course Features
- Lectures 23
- Quiz 0
- Duration 37 hours
- Skill level All levels
- Language English
- Students 34
- Certificate Yes
- Assessments Yes